TellApart Dynamic Message Service
Great marketing seems like content.
Taking its direction from the TellApart Predictive Engine, the Dynamic Message Service assembles all of the relevant components—including product imagery, logos, offers and any metadata—into personalized content that’s customized for each channel. From optimizing the aspect ratio and image correction to filtering for in-stock and restrictions, the goal is to ensure an on-brand experience that is of such high quality that the marketing message is treated like native content from the perspective of the user and their engagement. We truly believe that, when done well, personalized marketing can serve as an off-site extension of your brand and shopping experience.